a version of self presentation
a version (or degree) of liability
Versions of self presentation and degrees of liability are selected according to the desired impression an individual wishes to create when interacting with other people. A person may inhabit various social roles through intentional or unintentional expression of behaviors and appearances that convey meanings maintaining these roles during social interactions. Therefore, the persona one presents to other people varies according to the social environment (including culture) the person is engaged with.